GIST : 5 things Nigerian celebrities can learn from Toke Makinwa

Power Weplayvibes

Wednesday, 30 November 2016

Toke Makinwa released a
tell-all book titled “On
Becoming” about her life
on November 27, 2016 and
the social media sphere
has been buzzing about
this.
Many have criticised her for the
contents of the book; love her or
hate her, the media personality is
turning the negative to positive and
making money out of it.
Here are five things Nigerian
celebrities can learn from the media
personality:
1. Control your narrative
Once the news of the infidelity in
Toke Makinwa’s marriage surfaced,
everyone had an opinion on how it
should be handled.
The radio personality kept mum on
the situation and finally quenched
the thirst of busybodies in her new
book. Everyone was already talking
and guessing what was going on
behind closed doors. Now she’s told
her story herself and is cashing out
from this.
2. Stay ready
Toke Makinwa is a celebrity and she
knows this. She knows people are
always watching - watching her on
TV or on her YouTube vlog, listening
on radio and following her on social
media. The personality is a queen
when it comes to packaging and
facing the spotlight.
3. Promote your brand
You can’t sit back and assume your
brand will get the necessary buzz
without you doing the work. Toke
Makinwa is passionate about her
brand and has made it her job to
see to it that she succeeds.

4. Be creative
She was releasing a book, yet she
was very creative in the manner in
which it was released. On her
birthday, November 3, 2016, she
announced she had been working
on a project titled “On Becoming”
and released a video directed by
Kemi Adetiba to tease the arrival of
the book.

5. Work with a team
We can’t stress this enough - you
can’t do this alone. You’ve got to
work with a team. With how
Makinwa has positioned her brand,
from her fashion style to her
business decisions, she’s obviously
not doing this alone.

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Title : GIST : 5 things Nigerian celebrities can learn from Toke Makinwa
Description : Toke Makinwa released a tell-all book titled “On Becoming” about her life on November 27, 2016 and the social media sphere has bee...
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